Million Dollar Critic

Project Description

Looking to translate the UK swagger and gentlemanly attitude of well known Chef Food Critic, Giles Coren to an on-air presence, the production team at Temple Street asked that we put some thoughts together for a sassy graphic treatment that reflected his unique personality. So we thought it the perfect opportunity to try a Bond-meets-Banksy approach, mixing Banksy’s street “savvy” with Bond’s iconic signature style.

PITCH :: Million Dollar Critic
B.SIDE :: Creative Concept & Development, Design & Animation